How We Do It & Case Studies 2018-03-22T11:19:19+00:00

UP is a next generation business transformation & accelerator firm.

We use systems thinking, social intelligence, innovation labs and accelerator programmes to drive growth and deliver value.

We have years of experience in starting, growing and exiting businesses and our global network gives us unrivalled access to investment, talent and the capability to build technical solutions .

UP offers time, space, expertise and access to a range of funding partners to help you accelerate into the market and achieve scale quicker than you would otherwise achieve. There’s a comprehensive package of business support allied to a wide range of investment funds. We ensure that our cohort businesses get hands-on support in legal, accounting, strategy, operations, sales, marketing and people management.

All this comes located in an inspirational location at one of the world’s globally significant innovation hubs.

SCALE in partnership with  

UP works with major international partners such as PwC to drive companies with high growth potential to achieve scale. We help entrepreneurs to grow bigger, better, faster companies through a carefully curated matching process of high quality mentors and startups, tailored masterclasses and events. The inaugural Future of Health accelerator was hailed a huge success with nearly every participating firm securing new investment or new business opportunities.

Ali Moiyed, CEO of Aerobit, said: “It was really tough to get on the programme and we were surrounded by companies from London, Cambridge and even Sydney who all had brilliant products with immense commercial potential. However, with the help of UP and the other partners, we were able to develop our proposition and close on a major round of funding. We are now aiming much higher, and are working closely with UP to raise a further seed round from Health tech investors. We would not have got to this point as quickly without this accelerator, and it’s been great working with PwC, The Landing, UP and the rest of the cohort as the process has genuinely transformed our business in just three months.”

An announcement on another SCALE partnership programme in London will be released shortly…

UP Futures Accelerator Lab

UP works with startups and scaleups and subject to successful application and final selection, young companies will get a brilliant collaborative environment, access to some of the world’s biggest market making corporations, and exposure to investors and partners ready to back great teams with disruptive ideas.

The UPscale Programme sees UP work with major international partners to help companies with high growth potential to achieve scale. We help entrepreneurs to grow bigger, better, faster companies through a carefully curated matching process of high quality mentors and startups, tailored masterclasses and events. Our programme sponsors set a challenge and ask the participating scaleups to provide potential solutions to that challenge. Often run as a competition, participants can secure investment, development resources and new clients from the corporate sponsors, UP and other participating executives and mentors.

The UPstart Programme – UP looks for businesses with a prototype, early stage product, service or platform with the potential to grow significantly and ideally disrupt the market they’re aimed at. And while most accelerators look for teams of two or three people with at least two coders, UP’s ideal centres around teams with business, technical and creative skills. It doesn’t matter who’s come up with the idea, or indeed if the entire skillset’s already in place – if the idea is great, UP will help build the team.

The UP Technical Product Lab in partnership with 

In partnership with The Landing at MediaCityUK, we have access to world class technical testing and product development facilities (Innovation Centre). This allows us to develop, build, test and validate new product development ideas quicker and more cost effectively than our cohort companies and our corporate clients can achieve themselves.

We invent, build, launch and scale people-focused digital products and services that allow us and our partners to improvise, adapt and overcome the day-to-day challenges of a consumer-driven digital world. Either working closely with in-house teams or as part of a client’s ‘hot-house’ project we create and implement rapid-innovation programmes that drive new growth opportunities.  Through our creative methodologies, we ignite breakthrough initiatives that form truly digital businesses.  Then, through structured coaching and mentoring we help develop a culture of creativity and intrapreneurship that endure long after our programmes are finished.

Who would typically benefit from our services?

  • Brands who want to innovate quicker than they are currently able to.   Typically they want to jump-start the thinking and behaviour of their existing team whilst also creating new products and services. Our tailored 90-day innovation programmes form scalable projects and are designed to create people and product breakthroughs that endure.
  • Corporate brands that want to create a managed innovation programme outside of the day-to-day business. Working with key stakeholders we incubate ideas through our tailored innovation programme without being part of ‘the mothership’.  We prototype, interrogate and apply critical analysis.  Then, when the time is right, we help embed what we’ve co-created and learned back into the core business.
  • We also work with business founders from a non-tech background to help develop their business model, brand and ultimately their digital product. As part of UP Ventures we then help them find a platform to scale.

Insight in collaboration with 

Using our deep insight and practical experience in crowdsourcing and digital collaboration, we gain insight from targeted customers in a highly cost efficient, innovative and effective way, which will help you de-risk your product development and launch. We have a network of partners and associates with deep domain expertise who proactively contribute to our Knowledge Hub to build not just insight but foresight that is always ahead of the curve.

We proactively monitor the market for opportunities and solutions. Our Knowledge hub platform is used to categorise and rate the strength of the startup ecosystem in 8 key international locations. This, combined with the intelligence we receive about corporate innovation in our key verticals allows us to quickly locate and source great teams, big opportunities and competitive solutions that can result in accelerated stop/go decisions.

Established companies use our Insight Hub to assess the market viability of new products and services, to explore market reaction to different price points and/or to prioritise new features in existing products.

M & A and Investment Due Diligence

UP works with the investment community to undertake due diligence and provide access to qualified dealflow.

Investment Due Diligence: We deliver insightful due diligence services, based on many years of sector-specific expertise. In fast-moving markets, influenced globally by unpredictable change in consumer and business demand, decisions about potential opportunity, likely growth projections and investment decisions in startup/scaleup companies must be informed by deep sector knowledge, insight and expertise. Working for a potential investor or acquirer, we analyse a company’s team, products and intellectual property to determine their true value.

Dealflow Pipeline: Our qualified dealflow activities are based on a mix of our strategic view of the tech sector, allied to our day-to-day exposure to innovation in the sector in running sponsored accelerator programmes, means that we are ideally placed to identify joint venture, investment and acquisition opportunities. We work with clients to develop a precise brief defining the new products or capabilities that they wish to bring into the organisation.

 Some Corporate Case Studies

Finance and E-Commerce

Media & Telecoms

Health Tech

The Future of Data

Think you've got a good business proposition? Think you just need some best in breed commercial processes and genuine contacts across the spectrum of the tech ecosystem to drive scale?
Get in touch - we'll help you get there...